Category Archives: brand

5 yr old on Brands.

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5 yr old on Brands.
Interesting perspectives on brand identities from a young expert.

Game Over.

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Game Over.
BMW and Audi have been having a little tit for tat ad battle that I’ve been following for a while.  It all began with a ‘Your Move, BMW’… and has subsequently gotten bigger and goofier each time.  Good stuff.

Color Psych Infographic

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Colors mean something.
I love me some infographics, and love me some pop psychology.  Hey, best of both worlds.  Click the image a few times to zoom to full size.

Yum, Inc.

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Yum, Inc.
Say hello to mechanically separated chicken. It’s what all fast-food chicken is made from—things like chicken nuggets and patties. Also, the processed frozen chicken in the stores is made from it. Basically, the entire chicken is smashed and pressed through a sieve—bones, eyes, guts, and all. it comes out looking like this. There’s more: because […]

Revolutionary Grape.

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Revolutionary Grape.
My friend Tom Caestecker in Chicago recently wrote this piece about emerging wine trends for the examiner.com – check it out!

Mobile Brand Loyalty

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Mobile Brand Loyalty
A survey by Piper Jaffray yesterday reveals that most early iPhone 4 buyers were upgrading from previous iPhones — and remaining loyal to Apple — and that very few were switching to AT&T from other carriers. Specifically, here are highlights from Piper analyst Gene Munster’s note this morning: 77% of iPhone 4 buyers polled in […]

Bionic Action.

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Bionic Action.
Found this online – a 1973 ad from Kenner – makers of the Six Million Dollar Man bionic action figure.  This, along with the Evel Knievel figure, was the bomb back in the day.  The ad was in heavy rotation in early to mid-Seventies Marvel comics.

Flash Wars.

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Flash Wars.
Kind of funny back & forth this past week from Apple and Adobe.  Adobe apparently debuted a strange passive-aggressive ‘We Heart Apple’ campaign – while conducting a flame war with Steve Jobs et al.  Apple’s (apparently fake) response is below.  Heh.

Square Coke Box.

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Square Coke Box.
Really neat packaging design concepts, apparently from a freshman student.  Good article here.

Support Your Local Heroin Brand.

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Support Your Local Heroin Brand.
Neat blurb about a startup art project documenting ‘heroin brands’ – the stamps found on bags of heroin identifying their maker or seller.  This has always been a little intriguing to me.  You can support their project with a small donation here.